Obviously, if no one clicks on your post you milds well be writing to the air. In terms of measuring your post effectiveness there are a number or things that come into play. In this article I hope to show you some ways to improve your blog post.
Your Blog Post Title’s Shouldn’t Be Lame
It’s been said that you shouldn’t judge a book by its cover. However, with a blog post people judge your article by its title, which is really the “cover” of your article. For instance, if you title is lame no one will read your content which makes it a complete waste of time (unless you like writing to the error).So how do you make your title pop?
To answer that question I will be referencing a book I read by Dan Kennedy. For those of you that don’t know who he is; he’s a copywriter that charges 150k – 2 million per sales copy that he writes (so he knows a thing or two about writing). While this article really isn’t about sales copies but the fundamental knowledge from sales copy still applies to blogging.
I have learned over the years what works and what doesn’t. If you’re struggling to make your titles effective I would pick up a copy of Cosmopolitan magazine. No, you don’t have to read it (unless you want to), but what you do need to do is take note of the titles. They make you want to read it no matter what the article is about. Take these headlines for example:
- 9 Soul-Crushing Facebook Stalking Fails Everyone Makes
- 6 Coworkers No One Warns You About
- Why My Wedding Won’t Be The Best Day Of My Life
